Taste for life www.purefresh.co.nz

Purefresh Organic is Fresh Direct's specialised department for certified organic produce, certified by IFOAM's BioGro, NZ's leading organic certification agency.

Purefresh Organic is New Zealand's largest marketer of organic fruit and vegetables. We partner with key organic industry stakeholders and we are committed to produce that is grown naturally with nature, sustainability, and health in mind.

The brand aims to give growers a sustainable return for their produce whilst providing customers with a sincere commitment to quality, freshness, variety, and continuity of supply.

We supply large NZ and international supermarkets, retailers, and food service distributors. We offer local and globally sourced organic produce packed to customers exact requirements.